WomanUP!®: Empowering Women in Real Estate
I had the honor of serving as the keynote speaker at the WomanUP!® conference hosted by the California Association of Realtors in Pasadena this month. I chose to focus my presentation on the Psychology of Fear—how it shows up in our work as real estate professionals and in our everyday lives.
A bit of history: WomanUP!® began in 2017 to address a powerful gap: women make up the majority of REALTORS®, but a much smaller percentage hold brokerage leadership positions. What started as a one-day gathering has evolved into a national movement championing mentorship, leadership, and equity in real estate.
Public speaking doesn’t come naturally to me, but having my three-year-old daughter, Alaska, in the audience made all the difference. She sat quietly in the back of the room, watching as I spoke about overcoming fear, embracing challenges, and stepping into our full potential.
Grateful for the opportunity, the platform, and the mission of WomanUP!® to elevate and empower women in our industry. It was such a proud and meaningful moment—for me as a mother, a woman, and a Realtor.